Designers > Alda Rosa
Alda Rosa

Alda Rosa

(Braga, 1936)

  • Graphic Design
  • Editorial Design
  • Painting

Alda Rosa was born in Braga in 1936. She graduated in Painting in 1959, at the Higher School of Fine Arts in Lisbon and, between 1967 and 1970, took a course in Art and Graphic Design, at Ravensbourne College of Art and Design, in England. She started her activity as a designer in the studio of architects Duarte Nuno Simões and José Santa-Rita, where she also collaborated on interior projects.

In 1965, she started working at the Art and Industrial Architecture Nucleus (NAAI) of the National Institute of Industrial Research (INII), in which she was part of the organizing committee of the first Portuguese Design Exhibitions, produced in 1971 and 1973. She worked as an internal advisor at the Directorate-General for Quality (DGQ) and later at the Portuguese Quality Institute (IPQ). She was a member of the Installing Committee of the Portuguese Design Center (CPD), as a representative of the Ministry of Industry. She created the graphic sector of the Cultural Institute of Macau (ICM), which she directed between 1987 and 1989. She was a founding partner of the Portuguese Designers Association (APD), which she directed between 1990 and 1993. In 1990, she was the APD delegate at the Bureau of European Designers Association (BEDA). She was a consultant for the Portuguese Design Center (CPD) and is a member of the Advisory Board of the Nogueira da Silva Museum, in Braga.

Throughout her career, Alda Rosa dedicated herself to graphic design for public entities, in which she was also responsible for organizing several competitions, integrating as a jury member. Fascinated by art and culture, from 1993, she started her activity as a freelance graphic designer, producing a series of catalogues for exhibitions of events for several Museums in Portugal. As a graphic designer, she is recognized for her modernist and minimalist style, marked by a strong typographic component and dynamic geometric shapes. Her editorial work in the cultural and institutional area is remarkable, as well as her collaboration with the publishers: Estampa, Cosmos, Moraes, Plátano, Inapa and Livros Horizonte, among others.

Works (1965/2012)

O Escaparate de todas as artes ou Gil Vicente visto por Almada Negreiros
Obras Completas by José de Almada-Negreiros
As Aventuras de Arthur Gordon Pym by Edgar Allan Poe
Born in 27
Carta Europeia da Água - Associação Portuguesa dos Recursos Hídricos
Exposição do Design Português
Catalogue of the Calouste Gulbenkian Collection of Gems by Jeffrey Spier
Conferências Proferidas durante o Colóquio sobre Design Industrial do INII
Todos os fogos o fogo by Julio Cortázar
O Idealismo Crítico e a Crise de Ideologia Burguesa by Vasco Magalhães-Vilhena
Divisão de Formação e Aperfeiçoamento for INII
Poster Galeria Relvas
Gente do Palco - Museu Nacional do Teatro
Poesia Toda 2 by Herberto Helder
Oriental Influence on 17th Century Portuguese Ceramics - Museu Nacional do Azulejo
Júlio Resende Obra Cerâmica - Museu Nacional do Azulejo
Calouste Gulbenkian Museum Guide
O Grande Teatro do Mundo ou os Clássicos - Museu Nacional do Teatro
Real Fábrica de Louça ao Rato - Museu Nacional do Azulejo
Teias e Tramas by Carmo Esteves - Museu Nacional do Traje